TO: Mayor and Members of City Council
THRU: Kelly Strickland, Assistant City Manager
FROM: Christopher Cauley, MPA - Economic & Community Development Director
Derrick McArthur - Economic Development Manager
DATE: October 6, 2025
RE:Title
Downtown Municipal Service District FY25 Fourth Quarter Update from Cool Spring Downtown District, Inc. Title
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COUNCIL DISTRICT(S):
Council District(s)
District 2 - Council Member Malik Davis
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Relationship To Strategic Plan:
Goal II: Responsive City Government Supporting a Diverse and Viable Economy.
• Strategic Objective 2.1: Ensure a diverse City tax base.
• Strategic Objective 2.2: Invest in community places to ensure revitalization and increase the quality of life.
• Strategic Objective 2.4: Sustain a favorable development climate to encourage business growth.
Goal IV: Desirable Place to Live, Work, and Recreate
• Strategic Objective 4.5: Ensure a place for people to live in great neighborhoods.
Goal VI: Collaborative Citizen and Business Engagement.
• Strategic Objective 6.2: Ensure trust and confidence in City government through transparency and high-quality customer service.
• Strategic Objective 6.3: Inform and educate about local government by enhancing public outreach and increasing community dialog, collaboration, and empowerment.
Executive Summary:
In accordance with the agreement between the City of Fayetteville (City) and Cool Spring Downtown District (CSDD), CSDD has submitted its Quarterly Report for review.
Background:
On July 1, 2023, the City and CSDD entered into an agreement to provide Enhanced Services for an Arts and Entertainment Focused Downtown Municipal Service District (MSD). The Enhanced Services for an Arts and Entertainment Focused Downtown MSD contains five service elements: Economic Vitality and Development; Art and Design Enhancements; Promotion and Marketing; Special Events and Programming and Partnership, along with Organizational Support and Conflict Resolution.
Issues/Analysis:
Several key items to note are present in the Quarterly Report:
• Twelve (12) new businesses welcomed to the district.
• Over 900,000 gross square footage of ongoing business expansions and infill projects.
• Over 1,200,000 visits and 468,500 unique visitors to the district.
• Added one (1) new placemaking initiative to the district.
• Progress on the district's strategic planning process.
• Interim President/CEO participating in committee regarding safety logistics for downtown events, ongoing.
Budget Impact:
There is no impact on the budget as funds for this agreement were approved for the 2025 fiscal year from the revenues generated by the MSD property tax rate and a transfer from the general fund.
Options:
No action required.
Recommended Action::Recommended Action
Receive the report on the Downtown Municipal Service District FY25 Fourth Quarter Update from Cool Spring Downtown District, Inc.
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Attachments:
CSDD Quarterly Report April 1, 2025 - June30, 2025
CSDD Presentation