TO: Mayor and Members of City Council
THRU: Jennifer Ayre, City Clerk
FROM: Robert Van Geons, Fayetteville-Cumberland Economic Development Corporation President and CEO
DATE: November 9, 2026
RE:Title
Project Vermilion Public Hearing
Title
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COUNCIL DISTRICT(S):
Council District(s)
All City Council Districts, 1 - 9
b
Relationship To Strategic Plan:
Goal III - City Investment in Today and Tomorrow Project Vermilion would create 104 jobs paying an average annual wage of $65,000 and inject more than $9.7 million in annual payroll into our community. This project would have a positive impact on our local economy.
Goal IV - City is a desirable place to live, work, & recreate Project Vermilion would create a significant number of jobs paying above the Cumberland County’s average annual wage of $49,382, with a lowest starting salary expected to be $60,000. This would allow more Fayetteville residents to secure higher paying jobs, resulting in an improved quality of life.
Executive Summary:
Project Vermilion is a brushless motor company considering Fayetteville for its manufacturing and distribution center. The project is also considering sites in Georgia. Incentives have been requested from the City and County to reaffirm our commitment to Project Vermilion and demonstrate that our community is the right location for this project. A public hearing has been called to approve or deny those incentives.
Background:
Project Vermilion is considering a 54,600 square-foot building for its operations, located at 2057 Weeks Road.
The project would utilize this site to manufacture brushless motors, distributing the finished product to end users globally.
This Project would create 104 jobs in Fayetteville with an average salary projected at $65,000, exceeding the Cumberland County average. Capital investment in phase one is expected to be $5.1 million.
We are requesting a $525 per job incentive grant, from the City of Fayetteville, totaling $54,600. This grant would be paid on a pro-rata basis, as jobs are created, in three installments. A similar request has been made to the County.
Issues/Analysis:
If successfully secured, the City of Fayetteville would benefit from the tax revenue generated by the facility, economic activity stimulated by its investment, and wages paid to the employees.
Project Vermilion is expected to invest $5.1 million in real and personal property, generating an estimated $157,271 in City Tax Revenue over a ten-year period. The company is projected to pay an average annual salary of $65,000, adding more than $9.7 million in annual payroll to our community.
Our local educational institutions, including FTCC, Fayetteville State University, and Methodist University, have programs in place to produce workforce talent that is well-prepared for critical careers in manufacturing, engineering, technology, and more.
Budget Impact:
Project Vermilion will positively benefit the City’s tax base by generating new property and sales tax revenue, while increasing local employment and earnings. The project will create a significant investment in real estate and equipment in the City of Fayetteville, with a phase one capital investment expected to be $5.1 million. We anticipate the first incentive payment will occur in FY28.
Options:
Option 1: Approve the requested incentive grant to be paid on a pro-rata basis in three installments.
Option 2: Deny the request for incentives to support Project Vermilion.
Recommended Action::Recommended Action
We are requesting that the City of Fayetteville approve the job creation grant as presented for Project Vermilion.
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Attachments:
PowerPoint Presentation